Job Bank
As a member of CHPRMS, you have access to health care organizations across North Carolina and South Carolina. If you're looking for a new opportunity, this is a good place to start. If your organization is hiring, let us know. There's no better place to look for high-quality candidates than within our membership.
Public Relations Manager
Lexington Health, West Columbia, SC
Job Description
The public relations manager oversees media initiatives to publicize Lexington Medical Center and its services, facilities, clinicians and staff. The job includes working with members of the news media, building relationships with clinicians and leadership to learn about patients and services, producing written and video content for media outlets and serving as a spokesperson for the hospital when necessary. The public relations manager often collaborates with the advertising and communications teams on project and with the communications team on social media content. The public relations manager also maintains and updates the hospital's Crisis Communications plan. Excellent communication skills and writing ability are essential.
Essential Functions
Develop a media relations strategy for all media formats based on consumer insights and organization goals.
Leverage existing media relationships and cultivate new contacts within local and industry media.
Pitch news stories to media organizations about hospital services, facilities, clinicians, patients and staff members.
Manage media inquiries and interview requests.
Create written content for press releases, byline articles for external publications and keynote presentations.
Produce video content for news outlets in collaboration with the hospital’s videography team.
Monitor, analyze and communicate PR results monthly.
Collaborate with department leaders and the hospital’s public relations consulting firm when needed for issue management and crisis communications.
Duties & Responsibilities
Maintain and update the Crisis Communications Plan in Marketing and organize practice drills for the Marketing team.
Seek out and produce content showcasing compelling patient stories and the expertise of hospital clinicians.
When requested, write speeches, remarks and editorial content for hospital leadership.
When requested, emcee hospital events.
Performs all other duties as assigned.
Enterprise Marketing and Communications Technology Manager
MUSC, Charleston, SC
Job Description
We are seeking a technically skilled and strategically minded manager to lead the development, integration, and optimization of our marketing technology stack. This role will be instrumental in enabling modern, data-driven marketing communications across health care and university initiatives by aligning tools, platforms, and processes to support campaign execution, personalization, and performance measurement. A key focus of this role will be managing relationships with external vendors and technology partners to ensure seamless execution and alignment with organizational goals.
Key Responsibilities
Design a roadmap and implement a phased approach to achieve a scalable MarTech stack that supports multi-channel personalized marketing, CRM integration, and analytics.
Evaluate, onboard, and manage marketing platforms including automation tools, customer data platforms (CDPs), content management systems (CMS), and analytics solutions.
Create a roadmap to evolve OCM’s leverage of AI technologies that help deliver higher ROI campaigns and drive internal efficiency while reducing operational costs.
Serve as the liaison for external vendors and technology partners, ensuring deliverables, timelines, and integrations meet strategic and operational needs.
Collaborate with IT, data teams, and external agencies to ensure seamless integration and data flow across systems.
Partner with marketing strategists and external agencies to enable campaign execution and ensure technology supports performance tracking and iterative learning.
Develop documentation, training, and governance models to ensure consistent and compliant use of marketing technologies.
Monitor platform performance, troubleshoot issues, and recommend enhancements to improve efficiency and ROI.
Stay current with MarTech trends and innovations, identifying opportunities to enhance personalization, automation, and audience targeting.
Provide marketing subject matter expertise and requirements longer term as the enterprise determines its CRM strategy.